STORYTELLING x DESIGN
I'm a graphic designer and art director from Singapore.
I love a good story; it’s hard to ignore and hard to forget — and it has the power to inspire people in personal ways to take action. In the projects I work on, I look to craft and communicate compelling brand stories, through design; to engage the audience, to inform and educate them and to strengthen their bond with the brand.
Select Clients: Discovery Channel, TLC, Discovery Kids, Johnson & Johnson Medical Devices, Raffles Hotel Singapore, People's Association, Asia Pacific Medical Technologies, Duxton Consulting, Cleantech Solar, Singapore Art Museum, Kissun Chiropractic, Speartail.
WORK WITH ME
I work with small businesses, organisations and creative agencies to design visual identities for brands, and to write and illustrate for campaigns, websites and publications.
Capabilities: Brand Strategy & Positioning, Brand Naming & Voice, Brand Visual Identity, Illustration, Copywriting, Digital.